Dr Nicole Talmacs

Dr Nicole Talmacs
Biography
Publications

Nicole received her PhD from the University of Sydney (Australia) in 2015. In 2016, she took up her current position as a Lecturer in Media and Communications Studies in the School of Film and Television Arts at the Sino-British joint venture institution: Xi’an Jiaotong-Liverpool University (Suzhou, China). She is the author of China’s Cinema of Class: Audiences and Narratives (Routledge 2017). Her current research project investigates the challenges commercial Chinese cinema face in the global market through audience testing Chinese films in markets of strategic importance to China. This includes audiences in Australia, the UK, the USA, India, Zambia, Ethiopia, Kazakhstan and China. The project is funded by the XJTLU Research Development Fund. She currently teaches into XJTLU’s Chinese communications, Chinese cinema, and global media communications modules.

The Chinese box office dilemma
The Chinese box office dilemma
Chinese film audiences are growing, but box office data is being manipulated to promote underperforming domestic films.
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